Driade Driade

Driade is a complex project about refined aesthetics of living.
In its multifaceted and eloquent catalogue, Antonia Astori’s container systems dialogue with the furnishings of the Aleph collection: while the former organize space and constitute its skeleton, the latter is a multilingual laboratory of contemporary design.

Over the years, the catalogue has displayed and promoted a rich variety of research, poetics and international trends, portraying Driade as a constantly changing, one-of-a-kind aesthetic experiment.
Today, we can clearly see what has implicitly made the difference right from the outset: a predisposition to listening, alertness, and close attention to signs coming from overseas in order to develop the ones that can be translated into familiar pieces of furniture.

The modular systems, in their abstract dimension of organizing grids, have always been a kind of architecture capable of absorbing and redistributing the impact of different languages.
Today they have become more precious, often assuming the form of furnishings defi - ned with essential rigour. But they still guide the fl ow of languages that shakes the customs of traditional living.

This permeability to differences makes the Driade project a highly up-to-date proposition that is open to the future. It rejects the levelling of globalization, but senses the vitality and freshness arising from a multiplication of places where ideas are developed and products are produced. Driade multiplies local voices, crosses borders, and opens up to different influences coming from various levels of culture.

The guarantee lies in high quality standards, starting from the designers’ proposals right through to production and communication. Paradoxically, the more Driade grows and evolves, accommodating diverse articulations in its catalogue, the simpler it becomes, clarifying and laying bare the internal paths that make it possible to create organic and coherent areas of taste.

Driade’s many personalities are organized around a system, and each lives its own autonomous and complete life, which can be either orderly or unconventional, neobourgeois or revolutionarily aristocratic depending on the sensitivity and taste of whoever is choosing.
Each person finds his or her own individual Driade.

The extent of the tonal range, the variety of accents, and the potential to introduce dissonances that accentuate the harmony of the whole: these are the elements that differentiate Driade in the apparently elementary microcosm of living and habitation.

Like art, the impassioned Driade project embraces listening and dialogue, interpreting the act of living as an open work. As a result, living becomes a subtle and refi ned pleasure whose indifference to form detracts nothing from its preciousness.